Kara Fedrigon
Kara Fedrigon
HIVE
According to the Department of Transportation, 4 out of 5 bicycle riders don’t wear helmets. Many find traditional helmets bulky, inconvenient to carry, and simply unstylish. This forces riders to choose between safety, practicality, and aesthetic.
But what if you didn’t have to compromise?
HIVE does what no other bike helmet on the market has done before: it combines collapsibility with rotational impact protection, and all without sacrificing aesthetic. HIVE’s sublayer takes flexible tessellation technology from 720 Protections and modern football helmets, and makes it foldable. The elastomer matrix not only adds rotational protection, a critical safety feature in the top 31 performing bike helmets on the market, but its material is multi-impact, meaning it can be used in more than one accident. However, this matrix folds down to 1/3 of its size, so you can comfortably stash your helmet in a backpack or work bag when you’re off the bike. Overall, this is a helmet you might actually want to wear, and you’ll be safer than ever doing it.
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